- Responsible for the planning and coordination of all tasks related to studio live events, including pre, during, and post-production activities.
- Lead and oversee the content and merchandise planning, script refinement, and studio optimization.
- Establish close communication with the Streamers(KOLs) of the live events.
- Prepare for the live events by setting up the studio and organizing merchandise according to protocols.
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- Coordinate and facilitate live streams on TikTok platforms.
- Ensure the studio is restored to its original condition after each live event.
- Troubleshoot any issues, particularly during high-pressure moments in live stream events.
- Develop procedures for recapping live events, collect and analyze data from each live, and optimize store profits.
- Generate reports after live events, ensuring accuracy in data creation and management of sales reports.
- Conduct research on market trends, brand audiences, competitors, and the end-to-end consumer journey to drive engagement and conversions.
- Stay updated on emerging digital tools, platforms, digital marketing trends, and new technologies, and share insights with the team.
- Perform any other assigned duties.
Requirements
- Minimum 1-2 years of working experience in live show e-commerce sales space or social commerce
- Competent knowledge of OBS Broadcaster Software (preferred)
- Experience in Livestream equipment operation including video cameras, microphones, audio equipment, lighting and etc
- Strong communication and interpersonal skills to engage and build relationships with streamers, key partners, and influencers
- Strong analytical and problem-solving skills
- Adaptable and passionate about the fast-paced and challenging nature of the industry and fit into the company‘s culture and working environment
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