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We are currently seeking a highly skilled PPC specialist to join our team.
Responsibilities:
- Your primary responsibility will be to plan, create, and manage PPC campaigns across various marketplaces.
- You'll conduct extensive keyword research and optimize bidding by incorporating relevant PPC keywords
- You'll be responsible for optimizing bidding at different levels including keyword, device, placement, demographic, and geography to achieve the best possible results.
- Daily account management of PPC campaigns will be your responsibility, which will include reviewing keywords, ensuring that ACOS is not exceeded, and maintaining high-quality scores and impression shares.
- You'll need to have the ability to write compelling and engaging copy for ads and landing pages to enhance click-through and conversion rates.
- You'll be expected to monitor, evaluate and report on the performance of campaigns, generating weekly and monthly performance reports to highlight trends, opportunities and key performance indicators.
- Keeping up with industry trends and search engine developments will be important to maintain competitiveness.
Requirements:
- At least 1 year of experience in PPC campaign management.
- Proficiency in keyword research and optimization techniques.
- Familiarity with bid management tools and techniques.
- Ability to analyze and interpret performance data to make data-driven decisions.
- Excellent written and verbal communication skills.
- Strong attention to detail and the ability to manage multiple projects simultaneously.
Job Type: Full-time
Salary: Rs40,000.00 - Rs70,000.00 per month
Ability to commute/relocate:
- Rawalpindi: Reliably commute or planning to relocate before starting work (Required)
Shift availability:
- Day Shift (Required)
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